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To raise the profile of Peppa Pig in the media, develop mainstream consumer awareness and extend the brand's core demographic beyond kids and parents.
PJ Masks Party
As Entertainment One's retained PR agency, License to PR were tasked to create a premium event that would effectively showcase new PJ Masks product ranges, promote new content, highligh...
As eOne's retained PR agency, LtoPR developed a comprehensive consumer PR strategy to support the UK launch of a the brand new superhero preschool show, PJ Masks.